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February 23, 2012

Remember the Hermès Kelly Picnic bag I told you about??


In addition to the Hermès Kelly Picnic bag itself I wrote about a while ago, I’m loving the edible versions of the same iconic Kelly bag. For their advertising campaign, they used common picnic ingredients to recreate the iconic shape of the bag. Brilliant, yeah?! They made one bag out of bread, another out of leafy greens, one from sliced oranges, another with different meats, one with sliced tomatoes, and another one out of different cheeses. But of course, with every Hermès bag comes the hefty price tag. At least it’s not like the Birkin bag, where being able to have the money to afford it is one thing, but being able to own the bag is different. You would need to have a reservation onto the waiting list and would usually not receive the bag until months later. 

The advertisement is a very creative and innovative concept.. Keep it going Hermès! Can’t wait to see what you’re coming up with next for the fashion world.

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