Vera Wang’s name has become synonymous with the soon-to-be
wed. But for those without weddings on the horizon, or, in some cases, without
the desire to ever put a ring on it, the powerhouse designer’s name likely has
less character other than wedding gowns… Vera Wang launching a new cosmetics
collection exclusively at Kohls!!
“Simply Vera” Vera Wang Cosmetics features an edited
collection of products inspired by Vera’s own personal makeup philosophy –
including a smoothing lip primer, a revolutionary lash enhancing serum and a
brightening skin primer. The collection offers a fresh and modern take on
beauty – effortless and timeless with a blend of whimsy and refinement.
The overall palate embraces natural shades, and draws inspiration from the full
range of “Simply Vera” Vera Wang fabrics and textiles, while the sleek, modern
packaging makes finding the perfect look easy.

The "Simply Vera" Vera Wang Cosmetics Collection
consists of sixteen products available in 74 shades. From creating a beautiful
base, to accessorizing with color, the Simply Vera has it covered. Products
include a versatile Soothing Balm, multi-tasking Illuminating Concealer,
fourteen beautiful Transforming Shadow Duos available in twenty-eight
complimentary shades, and a revolutionary Lash Enhancing Serum to naturally
boost lash length and volume over time.
The designer said on her website about the launch of the
cosmetics line:
"Whether wearing couture, a wedding dress, or your favorite pair of jeans, a perfect base with a pop of color is a beautiful way to let your natural beauty shine through". – Vera Wang
"Whether wearing couture, a wedding dress, or your favorite pair of jeans, a perfect base with a pop of color is a beautiful way to let your natural beauty shine through". – Vera Wang
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